The AI Visibility Index for Higher Education
New Discovery ChannelIncreasingly, students are turning to AI for university recommendations, bypassing traditional search entirely. Eduindex measures how visible universities are across major AI platforms and the wider digital signals that influence them.
- 7 AI platforms monitored
- 20+ visibility metrics tracked
- Monthly benchmarking
- Regional university datasets built for higher education
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Latest Rankings
Rankings based on UK universities' AI readiness, traffic, perception and diversity scores
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The AI Visibility Funnel
Understanding how content flows from your website to prospective students through AI platforms
Key Insights
Most universities lose visibility at the web search stage, where AI systems decide which entities and pages to retrieve and cite.
Great website content and SEO aren’t sufficient if your web pages lack structured data, or you’re absent from authoritative sources used for LLM knowledge grounding.
When students ask AI tools for recommendations, visibility depends on both model memory recall and how well you surface in LLM based web search retrieval.
Want to Improve Your AI Visibility?
Learn how Large Language Model Optimisation (LLMO) can help your institution improve its AI visibility and reach prospective students.